Using social media to discover a new Myanmar consumer

CLIENT

SHARP Electronics

industry

Electronics

Country

Myanmar

service

Social media marketing

Content creation

Digital strategy

Facebook Ads

Request

Use social media as a ‘first entry’ tool into the new market of Myanmar, utilizing digital to discover new audience intents and purchase behaviours.

Result

Across a 3-year period we drove the page from 0 to a community of over 300,000, many active customers and purchasers of SHARP products. We created localized ‘Japanese’ content such as anime and viral videos to drive organic engagement.

No items found.
back to WORKS

Let's talk.

1 Raffles Place, # 19-61 Tower 2, Singapore, 048616

1-6-5 Jinnan, Shibuya-ku, Tokyo

Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.

we make technology human